man standing at feet of a large pair of legs depicting how hotels feel smaller that otas

Think Small: Rethinking Hotel Technology for a New Era

Hotels don’t need one technology provider that says they have all the options. They need unrestricted access to all the options via a Think Small solution. The Beetle of hotel tech

Read more

Is 2020 the Year of the GDS?

Survey results show not only is GDS usage increasing, but it’s increasing at a faster rate than other channels used by travel agents, such as alternative accommodation platforms or hotel websites

Read more

Hate-Selling in the Age of Google Travel

As Google has risen to become a travel powerhouse in recent years, a complex situation has developed between the search giant’s marketing efforts and its travel selling arm

Read more

Your Top 7 Hotel Digital Marketing Updates From January 2020

There was no shortage of changes and announcements throughout the digital marketing industry over the past month and we are here to ensure you don’t miss the biggest ones

Read more

Tips for Driving Conversions and Creating Lasting Traveler Impressions

Photos of your hotel play a key part in creating a lasting first impression for the traveler. The images they are left with can set apart the guest experience at your hotel from the competition

Read more

Don’t Leave These Group Bookings On The Table

While data suggests a decrease in group bookings, hotel DOSMs hoping to tap into new or additional markets to shore up group business need to look outside the 3rd party meeting planner tools

Read more

Why Choose Rate Intelligence Over Rate Shopping?

Why Choose Rate Intelligence Over Rate Shopping?

End-to-end rate integrity management using data analytics to track travel sellers’ flows is key to ensuring transparency across sales and distribution channels and must be a top priority

Read more

What Can Hotels Learn From Airlines Booking and Distribution

Airlines are shifting from traditional distribution systems and finding new ways to drive revenue. There are lessons here for hotels, underpinned by need to reduce dependence on travel tech giants

Read more

HOW TO BUILD QUALITY LINKS TO YOUR HOTEL WEBSITE

How to Build Quality Backlinks For Your Hotel Website

Finding backlinks should be built into the sales and marketing plan and addressed quarterly to determine opportunities. If your hotel does not have a marketing teamd, this may fall to sales

Read more

The Facebook Algorithm in 2020: What Hotels & Resorts Need to Know

Facebook marketing is still a good investment for businesses, and knowing how to work with the algorithm can help gain more visibility and connect with potential, current, and past guests

Read more