two people having fun looking through donuts reflecting how hotels should view their marketing in a different way

7 Effective Online Upselling and Cross-Selling Strategies for Hotels

While competition increases and new ideas are constantly being thrown out, upselling makes it one of the top actions for hotels to enhance performance

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Personalization Improves Conversions

Personalization is a great way to grow your relationship with customers, but if done incorrectly it can make people weary of your brand

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Did You Know Using Google Hotel Ads Can Save Your Hotel Money?

When someone clicks on your hotel ad and they’re redirected to your site, they’ve most likely already filtered making them a highly qualified lead

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algorithms and view through a key hole reflecting the evolution of hotel demand forecasting as it unlocks predictive power to move away from pure guesswork

Simplify with Tech – Best Strategy for Revenue Managers 2021

Revenue Managers have the reputation for working with number focused, unwieldy reports. Those can be hard to follow for department heads less familiar

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Maximizing Airport Revenue in Era of Smart Data Tech and Personalization

An airport can finally sift through such metrics in a timely manner and can begin to tailor experiences and boost revenue earning opportunities

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dog with a magazine as if he was looking for a hotel to go on holiday

Is Your Hotel Barking up The Right Tree?

Now that we are in the midst of a pandemic and travel has pivoted towards more drive markets, the search for a pet friendly hotel is still just as high

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Smart Data Gives Casinos an Edge in Generating Revenue Post COVID

For casinos to continue attracting a steady stream of customers and revenue, each customer must be presented with a custom-tailored stay experience

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Taking Advantage of Post Lockdown Boom: 8 Things Hotels Can Do

Hotels saw reservations peak to all time high after the Prime Minister’s announcement of the roadmap to release the lockdown here in the UK

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Not All Data is Good Data: Build an Accurate Future Vision With Your RMS

It is the hotel with the most accurate data, not the greatest amount of data, that has the upper hand in planning future promotions and driving demand

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Hospitality Technology and Forced Migrations: A Bad Break-Up Story

Hotelier loyalty is earned, not given. It is not the responsibility of hoteliers to fit in with a technology migration path that does not suit their growth

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