Top 10 Trends Impacting and Transforming Meetings in 2021

With the anticipation of widespread vaccinations in late Spring, we are seeing early signs of pent up demand for meetings and gatherings

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The Impact of Easing Travel Restrictions on the European Travel Industry

Travelers across the world seem confident about the future of travel, but how the recovery plays out depends on specific regulations in country of origin

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Is Your Direct Booking Strategy Ready for Summer 2021?

Even if guests in your region aren’t ready, or allowed, to start booking a stay right now, it doesn’t mean they’re not searching and planning the next trip

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Though Travel is Low Some Regions Show Signs of Performance Positivity

Though global travel remains stunted, some regions are showing signs of sustained performance positivity. Include AsiaPac and the Middle East on that list

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Should Major Brand Hotels Consider External Revenue Management Consultancy?

Welcome to another Expert Insights discussion Today we are joined by 3 guests: 🔹 LaToya Elam – General Manager at Homewood SuitesAtlanta-Alpharetta, Georgia🔹 Connor Vanderholm – Co-Founder at Topline Revenue🔹 […]

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Social Media for Hotels – Is it Worth it?

Will investment in social media benefit your hotel? After all, there’s no universal number that presents a desirable ROI

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The 3 Most Important Google Analytics Goals for Hotel Websites

Goals should not be overlooked as a key part of your Google Analytics data and website analysis. However, don’t fall into the “the more, the merrier” trap

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The Role of Hotel Loyalty Programs in Today’s Environment

The important role of hotel loyalty programs come at a moment where ensuring core business activities are not enough to compete on the market

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4 Issues That Can Lower Your Hotel Forecast Accuracy

Revenue Managers may achieve top line forecasted revenue within 1-2%. But achieving a consistent hotel forecast at the segmentation level is rarely possible

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Luxury Hotel Marketing Strategies 2021: Get Your Recovery Plan Underway

What is a luxury hotel online marketing strategy? Your definition must be based on a holistic approach covering both online and offline activities

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