Business Travel Continues Slow Recovery
Despite continuing to report an overall willingness and optimism for the return to business travel, business travel industry sentiment continues to waver
How to Handle Guest Compliments and Complaints Using Social Media
Social media is a place where a guest expects some level of speed and brevity across all communications, so knowing when you receive a message is crucial
Use These US Holiday Insights to Prepare Your Marketing Strategies
Bookings for 2021 holiday travel met or surpassed 2019 levels after the vaccine rolled out, until mid-July when Delta variant slowed down trip planning
#FOMO and an Impending Cookie-less Future
The cookie less future points to a more deliberate online marketing experience that utilizes first-party data and works within confines of data protection
How COVID19 Impacts Airline Flight Scheduling
Before the pandemic airlines changed flights relatively little in the six months before the flight date. We see the opposite happening now.
Rebooting Customer Experience to Bring Back The Magic of Travel
As travel volumes are returning in many parts of the world, customer experience is emerging as the challenge of the recovery
How To Maximise Marketing Budget Return For Your Luxury Hotel
A roadmap is essential to ensure your hotel marketing budget isn’t wasted and the correct channels are used to satisfy your marketing plan’s goals
The Dos and Don’ts of Responding to Guests on Social Media
While most happy guests tend to leave good reviews or make positive social media posts, sometimes a guest may want to reach out to you directly
Your Hotel’s Complete Guide to Facebook Marketing
We give you an overview of why Facebook marketing can be so important for your hotel, how to get started, and a tips and tricks to do it effectively
How to Design Creative Upsell Deals for Your Hotel Customers
By getting creative with upsell ideas, you expand your revenue generation abilities and boost your profits. A stronger bottom line means a healthier hotel
