​The Most Common UX Mistakes in Hotel Booking Engines

These most frequent UX mistakes in hotel booking engines directly lead to lost bookings and frustrated guests, often sending them to OTAs instead

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Find Your Fit: Smart Way to Build a Profitable Channel Mix

For hotels, the challenge isn’t just being seen, it’s being seen in the right places, at the right time. That’s why a smart channel mix is key

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How to Maximize Revenue Streams with Gift Card Solutions

Gift cards aren’t just one-time revenue; they help build guest relationships. When someone receives a gift card, they often spend more than the value

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Revenue Strategy? No, Most Hotels Have a “Fill the Beds” Mindset

Here is the truth most hotels avoid – if you don’t build your strategy around a clearly defined guest segment, you’ll end up chasing anyone and everyone

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Social Media for Independent Hotels to Compete with Big Brands

Social media success isn’t about the biggest budget. It’s about smart, strategic, authentic storytelling, something independent hotels do well

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How to Build a Sustainable Long-Term SEO Strategy

Whether you’re starting from scratch or refining your current efforts, this guide will help you build a solid, future-proof SEO plan

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How to EEAT a Bigger Slice of Direct Bookings in the Age of AI

Hotels that align their content strategy with EEAT will not only rank better but will remain discoverable as AI-driven travel planning becomes the norm

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Room Distinctions to Revenue Engines: Rethink Hotel Sales

Outdated room sales are the silent killer of hotel revenue, steadily eroding individuality, pricing power and guest trust

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Boosting Direct Bookings through Strategic SEO Optimization

We implemented a strategic SEO optimization plan to help enhance online visibility and drive organic search traffic for improved direct bookings

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stack of coins arrows pointing up and a graph going upwards reflecting the potential impact of RevPAC for hotels

What is RevPAC: Meaning & Formula for Hotel Owners

RevPAC plugs that gap by revealing the full earning power of each guest, guiding better decisions on upsells, staffing and marketing spend

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