To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey

Let’s explore how hotels are rethinking their approach selling rooms and leveraging their properties to encourage group and event bookings

By excelling in these three areas GMs can drive exceptional financial performance and establish their hotel as a market leader

While price and quality remain paramount in hotel choices, positive guest experience significantly influence booking decisions

The evolution of the hotel PMS into an omnichannel powerhouse is not just an inevitable technological advancement; it’s a strategic imperative for growth

Hotel distribution is a multifaceted domain which presents significant opportunities for growth and revenue optimisation and remains underutilised

Transient guests tend to book closer to the stay date. What is better? The guaranteed group business or the potential transient business?

The modern trend of day-use hotel rooms is a much-needed revenue upgrade on the traditional approach to cater to the dynamic demands of the modern guest

What if we focused more on the quality of each guest’s experience? Turns out, investing in guest satisfaction can significantly boost long-term revenue

Average rate index (ARI) is a metric that hoteliers can evaluate performance of their room rates relative to a group of competitors during a specific period