Why No-Code Website Design Is The Future

When you choose to use a no-code platform to build your website, you are, indeed, building with code without having to do any actual coding

Read more

Future Proof Your Hotel Marketing Analytics

If you aren’t prepared for the “cookieless world” then call a lifeguard ASAP!  One wave that nobody is talking about is Google Analytics 4 or “GA4”

Read more

The 6 Quadrants of GOPPAR

GOPPAR is the new measurement everyone is talking about but it is a bit more complicated than REVPAR. You have six pieces to deal with not two

Read more

the words chance and change spelt out reflecting the changing landscape of marketing and why hotels cannot leave it to chance and must start preparing now

Hotel Revenue Management in a Time of Great Change

This white paper examines the tasks associated with revenue management and the reasons why the function was often burdened with workload issues

Read more

beachside telescope reflecting need for hotels while forecasting forward to utilise future demand data

Your Hotel’s 2019 Performance Lays the Foundation for Your 2022 Forecast

Any hotel which maintained underlying principles of revenue management throughout the pandemic are stronger and poised for profit as travel ramps up

Read more

Smart Content and Personalising the Guest Journey

Using guest data and creating a personalised journey for these guests, you can provide great customer service and improve overall impression of your hotel

Read more

Top Metasearch Websites to Sell and Increase Occupancy

There are several options when it comes to metasearch engines. The following list contains some of the top companies your hotel should consider working with

Read more

Understanding the Unconventional World of Hotel Distribution in China

As the digital evolution continues, lines between sales, marketing, and distribution blur. Technology plays a larger role in hotel distribution in China

Read more

How to Survive Inflation: A Roadmap to Pricing Success

Inflation’s impact is typically offset by raising prices and passing on costs. However, inflation dramatically increases a customer’s price sensitivity

Read more

The 4 Key Trends for Asia Pacific Travelers in Q4

Whereas the arrival of Omicron slightly dampened interest among North America (NORAM) travelers and EMEA, that wasn’t the case in APAC

Read more