hotel reception and 3 stars on the front desk reflecting the value of human hospitality which is not delivered by booking engine technology efficiency

Myth of the Perfect Booking Engine: Personal Touch Still Wins

Before you consider investing in your next booking engine, remember: a little bit of humanity can go a long way. We are in the hospitality business.

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money being put through a shredder reflecting the importance of choosing a dedicated data partner in revenue management

Importance of a Dedicated Data Partner in Revenue Management

By opting for a dedicated data provider, businesses can ensure they receive the unbiased and accurate data needed to drive revenue strategies

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a person at a laptop with coins and a graph overlay illustrating the questions of rms technology over human revenue manager

Epic Duel: RMS vs Revenue Managers… Who Will Come Out Top?

I can understand why it may seem to revenue managers that an RMS is their competition, rather than a tool to help them be more effective

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tripadvisor on a mobile phone

Tripadvisor Ranking: Factors to Improve Your Hotel

Tripadvisor announced some changes to its ranking algorithm and the way it displays popular hotels – and it appears to be good news for hoteliers

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booking dot com logo on a building

Booking’s Algorithm is Changing: How Should Hoteliers Adapt?

Booking are smart, and they’re not going to let a designation keep them from maintaining their dominant position in the EU hospitality landscape

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person on a laptop with credit card possibly making direct booking on a hotel website reflecting the importance of hotels controlling their channels to reduce ota dependency

Reduce OTA Dependency and Take Control of Your Booking Channels

Reducing your ota reliance doesn’t mean turning away from these platforms entirely. Instead, it’s about strategically shifting more of your bookings

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Building Blocks of a First-Party Data Strategy for Hotel Revenue

We look at how to assemble first-party and zero-party data into a robust, revenue-generating strategy, and create picture-perfect guest experiences

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How to Solve Common Challenges in Your Booking Funnel

We look at common challenges at each stage of the booking funnel. Plus, we will give you actionable strategies to overcome them

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Strategic Focus for All Hoteliers: 80% Revenue, 20% Flow-Through

Hoteliers should spend 80% of their time on activities that generate revenue. Enhancing revenue streams is the first step toward boosting profitability

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The Number 1 Financial Mistake Hoteliers Make

The mistake that many hoteliers make is that they never reconcile their sub-ledgers to the general ledger and it’s unique to the hotel sector

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