rocks balanced on wooden planks reflecting the challenge with building and scaling a tech stack effectively

Hotel Demand Based Pricing: Definition, Benefits and Practical Examples

Demand based pricing can take a number of forms. The most common examples are price skimming, geo-based pricing, and yield management

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How Can Attribute Based Selling Enhance Hotel Revenue And ROI?

Not being present on all available channels would be a mistake since the hotel would lose market share to its competitive set

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Maximizing and Monetizing Every Square Foot In Your Hotel

Dead, open space in your hotel, can be converted into revenue generators that attract both guests and locals alike

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Why Digital Hospitality Should Be Next For Your Hotel

Benefits of digital hospitality cannot be ignored anymore as more and more hotel leaders are adapting and actively using them to better guest experiences

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Why Didn’t Guests Leave Reviews? 4 Ways to Get More Feedback

The importance of online reviews stems from a very simple idea: people trust the words of others more than the company itself; the data confirms this

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Developing Your Hotel’s Unique Selling Proposition

Your company’s USP is closely linked to your brand promise and it has to be credible and lucrative at the same time

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Uncertain Business Travel Calls for Creative Revenue Management

Small and medium-size businesses (SMBs) are leading the recovery in business travel amid the radical shifts in work behavior

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It’s Decision Intelligence, Not Business Intelligence, That Is Key

Apo defines decision intelligence; outlines how data is only valuable when organised, analysed and acted on; why forecasting is not a one snapshot task

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hotel room reflecting importance for hotels to understand CPOR and how to manage it effectively

Understanding the Role of Bed Banks in Hotel Distribution

One important channel often overlooked by small and midsized properties – and whose role in distribution is frequently misunderstood – is bed banks

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How To Achieve An Excellent Guest Experience?

Guest experience is a hospitality business’s main indicator of quality service. To remain relevant, it can’t be anything else than excellent

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