Hotel Demand Based Pricing: Definition, Benefits and Practical Examples
Demand based pricing can take a number of forms. The most common examples are price skimming, geo-based pricing, and yield management
How Can Attribute Based Selling Enhance Hotel Revenue And ROI?
Not being present on all available channels would be a mistake since the hotel would lose market share to its competitive set
Maximizing and Monetizing Every Square Foot In Your Hotel
Dead, open space in your hotel, can be converted into revenue generators that attract both guests and locals alike
Why Digital Hospitality Should Be Next For Your Hotel
Benefits of digital hospitality cannot be ignored anymore as more and more hotel leaders are adapting and actively using them to better guest experiences
Why Didn’t Guests Leave Reviews? 4 Ways to Get More Feedback
The importance of online reviews stems from a very simple idea: people trust the words of others more than the company itself; the data confirms this
Developing Your Hotel’s Unique Selling Proposition
Your company’s USP is closely linked to your brand promise and it has to be credible and lucrative at the same time
Uncertain Business Travel Calls for Creative Revenue Management
Small and medium-size businesses (SMBs) are leading the recovery in business travel amid the radical shifts in work behavior
It’s Decision Intelligence, Not Business Intelligence, That Is Key
Apo defines decision intelligence; outlines how data is only valuable when organised, analysed and acted on; why forecasting is not a one snapshot task
Understanding the Role of Bed Banks in Hotel Distribution
One important channel often overlooked by small and midsized properties – and whose role in distribution is frequently misunderstood – is bed banks
How To Achieve An Excellent Guest Experience?
Guest experience is a hospitality business’s main indicator of quality service. To remain relevant, it can’t be anything else than excellent