travel
5 SEO Rules for the Travel Industry
NB: This is an article by CT Moore, founder of Socialed When it comes to SEO, there are best practices which are universal, immutable laws, and then there are […]
Why mobile travel chat will revolutionize online travel bookings
NB: This is a viewpoint by Matt Zito, managing partner at Travel Startups Incubator. Since online travel agencies (OTAs) first appeared around 15 years ago, few tears have been […]
Homestay sees rise in business travel demand
Cost-conscious business travellers are opting to stay in hosted accommodation, specialist accommodation provider Homestay.com claims. Booking statistics reveal a growing demand from corporate travellers booking homestays for work-related trips, […]
More than half of Indian leisure travelers search and shop online
NB: This is a viewpoint by Chetan Kapoor, research analyst covering Asia for Phocuswright Inc. Over the past decade, the Indian travel market has undergone a dramatic transformation. Driven […]
How travel storytelling on Facebook can equal sales
NB: This is an article by Laura Jennings, head of strategy and client service at Headstream Content Marketing Agency For the travel industry, marketing should be easy, as holidaying or […]
Destinations establish way of measuring ROI of social media
Destinations are some of the most prolific users of social media in the travel industry – a trend that includes a wide cross section of channels and often backed by hefty levels […]
Using analytics to identify falling conversions
NB: This is a viewpoint by Tony Gray, senior director of North American Professional Services for Webtrends Every travel company wants to use data to make the right decisions […]
Uber’s new travel feature……..
Travel is becoming more closely integrated with mobile Uber’s filing for a new patented feature, called Uber Travel, could have serious implications for the future of booking applications as […]
Hospitality industry lacks data driven marketing skills
Almost a third (32%) of travel and hospitality industry marketers rate data science as the skill they most lack, with programmatic coming in a close second at 28%. This […]
Faster and lighter travel distribution APIs.
NB: This is a viewpoint by Álvaro de Nicolás, CTO Technology for Hotelbeds. Today’s travellers expect a simple, fast and user-friendly experience whenever they search, book and pay for […]
