travel

Channel Shock: The Future of Travel Distribution

The travel industry is always fixated on what’s new and sexy. Whether it’s booking a hotel using Amazon Alexa, or checking your Priceline booking from your Apple Watch, we tend […]

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Tour operators: it’s time to manage guest feedback online

As a tour operator, you sell “once in a lifetime” experiences to travellers, most of whom are often new guests. This makes your marketing strategies essential, and managing your online […]

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US hoteliers, pay attention to Chinese shopping trends

How Chinese travelers will have an impact on the global hotel industry is a hot topic of conversation, as China’s middle class grows in its spending and traveling habits. Lee […]

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Could customer experience become travel’s biggest profit driver

It is no coincidence; the most customer-focused airlines earn more than two times the industry average. Introduction Shortly after to embarking on its Always Getting Better customer experience programme, Ryanair’s […]

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Personalisation and Seamless Travel Key Drivers of Success

A new report from A.T. Kearney, ‘What if? Imagining the future of the travel industry’, has identified trends of personalisation and seamless travel as key drivers of success in the next […]

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Travel apps need a data centric approach to marketing

It’s a case of good news/bad news for the travel app industry. The good news is that people are using apps to book travel more often than ever. The bad […]

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Business Travelers Expect Cross Device Integration

The business travel arm of the Expedia group, announces results from its 4th edition Egencia Business Travel and Technology Survey* today, highlighting the increasing desire by business travelers for technology […]

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New Study Unveils European Multi-Generational Digital Travel Trends

A new study commissioned by Expedia® Media Solutions, the advertising arm of Expedia, Inc., and conducted by Northstar Research Partners, explores the motives and behaviors of British, French and German […]

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The current climate of travel booking services

Travel booking websites like Airbnb, Priceline, and Booking.com continue to rise in popularity as budget-conscious consumers attempt to save as much as possible on their holidays. These companies rely on […]

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How six hospitality brands use personalisation to enhance customer experience

Personalised marketing means more than just addressing the customer by name. For brands in the travel and hospitality industry, effective personalisation can range from interactive content to targeted banners and […]

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