travel

End of an Era, But What Can We Learn from Thomas Cook and Amoma collapse?

Where most hoteliers were sympathetic towards Thomas Cook, the same could not be said about Amoma, because their business model in the eyes of most hoteliers was unfair or even plain illegal.

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The Hype Behind Blockchain: What Is it and Why Is it Important to the Travel Industry?

The future of travel will be more secure, faster, and hopefully less fragmented as the industry begins to embrace blockchain and leave its fragmented past behind, creating an optimized infrastructure.

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Facebook Travel Ads for Cruises and Vacation Packages

Facebook Travel Ads were originally built for single-location offers, but today, advertisers are using Facebook to dynamically promote cruises, vacation packages, and multi-destination travel offerings.

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Why Travel Intent Products Are Baffling Hoteliers

Travel Intent Targeting is essentially the ability to find users who have decided on a destination but have not yet chosen a specific hotel in that destination

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Travel Advertising Trends in Asia Pacific

Almost half (45%) of travel marketers in the Asia Pacific region rank Facebook and Instagram as most likely to disrupt travel marketing over the next five years.

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Airbnb New York City Legal Battles

While last month’s agreement to have Airbnb share data with the city from OSE’s February subpoena has been characterized as a truce, the city says the company is merely fulfilling its legal obligation.

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Effective Ancillaries Will Help Your Hotel Tap Into Local Tours and Activities

Positioning your hotel as the focal point of the destination and offering this as part of your product, hoteliers will increase ancillary revenue and room occupancy while gaining competitive advantage

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Ctrip vs Alibaba: 2 Approaches To The Chinese Travel Industry

Alibaba launched its online platform “Alitrip” in 2014 to compete with Ctrip. Moving forward to 2017, Alibaba decided to scrap Alitrip and build a new travel platform, Fliggy.

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Customer Loyalty in a Hyper-Segmented Hotel Landscape

Travelers have more information than they did in the early days of loyalty programs and are more reliant on reviews and user-generated content (UGC) than brand names when making hotel choices.

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Travel and Booking APIs for Online Travel Service Providers

Back in 2017, TripAdvisor and comScore suggested that travelers make 10 to 34 website visits on average to book their trips. While this seems like a lot for booking hotels, […]

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