travel

Encouraging Score on Travel Heath Index but Caution Still the Word

Good news is coming from South America, where travel recovery is happening at a slow pace but seems to have picked up slightly in August

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New Travel Restrictions and Uncertainty Keep Markets Down

Following widespread re-instated quarantine requirements or travel warnings across Europe, we’ve seen a sharp sentiment change across EMEA

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maslows needs when considering asian traveller buying motives

Don’t Forget Maslow When Considering Asian Traveller Buying Motives

We look how Maslow’s Hierarchy of Needs helps us understand what is important in these times when considering Asian traveller buying motives

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Reviving the Travel Industry Through Data Analytics

The power of analytics extends far beyond the travel and tourism industry’s ability to weather the storm but can serve as a critical driver.

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For Corporate Travel, a Long Recovery Ahead

While some travel providers have limited exposure to corporate travel, it’s a key driver of profitability for many major carriers and hotels

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Google Search Add Destination Travel Information About Hotels and Flights

You’ll see the percentage of open hotels with availability and flights operating at the city level based on Google Flights and Hotels data

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COVID-19: Insights on Travel Impact, APAC

Looking at domestic travel changes in APAC since 5th April, Flight and hotel search and booking trends correspond in following countries:

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Why Travel Brands Need to Reconsider Direct Bookings

One area in greatest need of reconsideration is the focus brands have put on driving direct bookings by turning off activity with OTAs

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Is Your Hotel or Vacation Rental Ready for Staycation Demand

With international travel a distant dream, hotels, and vacation rentals are rolling out the red carpet to lure locals via staycation ideas.

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How Hotels and Resorts are Stepping up Marketing as Travel Rebounds

As a result of the slow rise in travel demand, many destinations have restarted their marketing efforts to help hoteliers and businesses get back on track

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