Search
How to Increase Google Reviews and Improve Hotel Visibility
Don’t simply hope for guest reviews based on goodwill alone. A proactive approach, offering a gentle nudge, is often necessary to encourage reviews
How Does AI Agent Operator Feel About Your Booking Engine?
We decided to test Operator on 10 common hotel booking engines to see how an AI agent could interact with them and whether it can successfully book a room
Optimise for AI Overviews: Boost Hotel Visibility in Google Search
Adapting to AI Overviews doesn’t mean overhauling your entire SEO strategy – but it does need a guset first approach and thoughtful updates
Perplexity AI Introduces New Hotel Search Agent
Platforms like Perplexity, particularly as they develop agentic capabilities, might be the start of a transformation in how travelers find and book hotels
Google Introduces Travel Tool Updates incl. Hotel Price Tracking
One standout addition is a hotel price tracking tool, similar to Google Flights, which helps users monitor price changes. This feature is launching globally
The DMA Games Begin: Booking’s Response and Google’s Trial
Javier talks about the recent European Commission DMA compliance workshop, Booking’s response and Google’s trial search changes
The EU DMA: Impact on Google, Booking.com and Beyond
We discuss the hugely important topic of the EU’s Digital Markets Act (DMA) and its impact on major platforms like Google and Booking.com
How Google and Meta Could Disrupt Travel Discovery with AI
We explore the rise of AI assistants in the travel space, their capabilities and how they could impact brands’ visibility and marketing strategies
