Expert Insights
Eight Myths About OTAs: True or False?
In recent years, the hotel sector has internalised and accepted a number of statements about OTAs that are imprecise at best, if not completely false. These “urban myths” prevent us […]
Expedia Will Allow Hotels to Undercut its Prices Online
Travel giant Expedia has bowed to industry pressure and waived contract clauses which prevented independent motel and hotel owners from undercutting their listings through their own channels. However, the platform […]
RevPAR vs GOPPAR and Why We Need a New Champ
I have been around awhile and it’s not like I’m ancient or anything, but I have seen some BIG changes in how we as an industry look at numbers and […]
5 Components to Effective Revenue and Profit Strategy
Looking to increase revenue in 2019? Get in line. NB: This is an article from Rainmaker The desire to generate more revenue is nothing new to hoteliers, but the journey […]
PODCAST: Implementing Revenue Management in your F&B Operations
In today’s podcast we are discussing the implementation of Revenue Management within your F&B Operations. We are joined by three guests from Real Hotels Group who will talk through their […]
Why Can’t Hotels Drive Rates?
The firm has predicted that hotel occupancy in the US will rise to 66.2% in 2019 – a fifth straight record level. That occupancy will be driven by a 2.1% increase in demand, although this will be somewhat rebalanced with a 1.9% increase in hotel supply.
What’s Happening with Rate Parity in the Hotel Industry?
Recent developments in legislation throughout the world have made rate parity an important topic in the hospitality industry. NB: This is an article from Trivago But despite its frequent appearance […]
Google’s New Hotels Booking Search & What It Means For Your Hotel
Google has been gradually taking away website traffic for many industries over the years by moving more information and functionality directly within the search engine, allowing searchers to find what […]
Still Selling Rooms? Here’s How to Start Selling an Experience
One of the most frequently uttered hotel marketing catchphrases of recent years has been “selling experiences,” but while many marketers talk the talk, more than a few are a long […]
Digital Marketing Timeline for New Hotel Opening
A new hotel opening or changing of flags has so many moving parts. As an owner or manager overseeing this transition, you are likely wearing multiple hats. NB: This is […]