Expert Insights

traveller looking at a hotel review on a laptop reflecting importance of reputation management and it's impact on driving hotel revenue

How Guest Reviews Directly Affect the Hotel Revenue

A hotel’s reputation has major influence on revenue through effects on price perception of guests, as a customer loyalty measure, and a marketing factor

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train tracks reflecting different distribution challenges that could be helped by a channel manager

Strategies for Managing Distribution Channels in the Hotel Industry

Through these strategies, you’ll be equipped to navigate the complexities of distribution channels and offer exceptional guest experience

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coins flying off a pile illustrating why hotels should evaluate if they spend money on commissions or invest in direct sales

The Economic Perspective for Competitive Rates in Revenue Management

Strategic use of competitive hotel rates in revenue management is a powerful tool to drive revenue growth and foster business development

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burgers stacked with different fillings reflecting the new era of revenue management moving beyond room rates

How the Big Problem with Hotel Stay Personalization was Solved

ABS is a revelation because it solves both the Labor and the Product problems that come with hotel stay personalization

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human head surrounded by dots reflecting data emphasising how ai augmented decision intelligence is the next paradigm shift in hotel revenue management

Understanding Essential Data in Hotel Revenue Management

By focusing on these broader data trends, you can gain a more comprehensive understanding of the factors influencing your revenue management

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view of a hotel and apartments with swimming pools illustrating how a property can become a destination in own right with a strong brand strategy

Branding Strategies to Transform Your Hotel into a Destination

We explore the transformational process of turning your hotel from merely a place for travelers to rest their heads, to a much anticipated destination

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Genuine Hotel Sustainability Unrealistic Without Strong Leadership ssp youtube thumbnail image

Genuine Hotel Sustainability Unrealistic Without Strong Leadership

We will look at different aspects of sustainability in hotels and ask are we seeing genuine efforts or are we falling into the greenwashing trap

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disneyland and how hotel can use automation to make the guest experience magic

Disney-fication of Travel: Make Guest Experience Magic with Automation

Guest experience is a hotel’s lifeblood and therefore no hotel wants to misapply automation at the expense of crucial human interaction

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logos of some of the ota booking sites

10 Best Booking Site for Hotels

There are many providers that could be considered among the best third party hotel booking sites, but not every site is the right choice for your business

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person holding mobile phone reflecting disruptive shifts in travel search that each hotel must know about

3 Disruptive Shifts in Travel Search Every Hotel Should Know

We explore how Google’s new search experience, short-form videos, and conversational AI will impact travel search and how independent hotels could benefit

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