Expert Insights
What if a direct booking was worth as much as three OTA reservations
Many hoteliers consider OTAs to be their best sales channel. “Reservations are always coming in from Booking.com,” we hear them say. Reality is, as usual, a little more complex than […]
How to Increase Revenue and ADR Without (Almost) Working on Price
The first association most people still do when they hear about Revenue Management, is pricing and rate management. NB: This is an article by Silvia Cantarella of Revenue Acrobats This […]
Science Based Hotel Revenue Management Surpasses Fiction of Rules Based Models
“Science is a way of thinking much more than it is a body of knowledge. ~ Carl Sagan ~ When it comes to developing pricing strategies, dealing with the competition, and […]
Why your hotel should start using derived rates
Derived rates are powerful tools that independent hotels can use to compete with the big chains. NB: This is an article from Welcome Anywhere As well as saving busy general […]
A Revenue Manager’s Daily Checklist
Revenue Managers are a key asset in every hotel, overseeing the distribution strategy of the hotel and managing day to day yield operations. NB: This is an article from NetAffinity […]
Want to Increase Hotel Room Sales? Use Behavioural Economics!
Consumer psychology has always played an important part in driving their purchase decisions. NB: This is an article from Staah Let’s look at how you can use this buying psychology […]
Fixed/Variable Costs and Room Revenue Management
Lately, I have spoken to several revenue managers who have told me how much their cost is to take a room—to make that last sale of the day. NB: This […]
Should ‘open pricing’ negate traditional contracted rates?
RFP season may have passed, but it won’t be too long before it descends on us again and perhaps now is the time to evaluate just how we contract – […]
