Artificial Intelligence
Five Ways Hotels Can Stay Visible in an AI-Driven World
No longer confined to traditional SEO tactics, visibility now hinges on how AI-driven platforms interpret and reference your brand

The Era of Predictive Tourism: Personalization Through AI
Predictive tourism is the art and science of using AI with in-depth data analysis to identify traveler needs and deliver highly personalized experiences
How to Get Your Hotel Found in AI Search
Unlike traditional search engines that show a list of links, AI search offers direct answers, personalized recommendations, and conversational responses
The Path to Your Hotel Pricing AI and Machine Learning Process
We take a deep dive into our work: developing the machine learning pipeline, starting from pure raw data, to predictions and recommendations
Stop The Hype: Real AI for Real Revenue Management
The conversation around AI in revenue management is not just about hype – it’s about ensuring successful implementation and impact
How To Optimize Your Hotel For AI Search Like ChatGPT
Don’t ignore generative AI searches. By proactively optimizing your hotel website, you increase the likelihood of ranking well with potential guests
What Perplexity AI Means for High-Consideration Hotel Bookings
Perplexity uses AI to answer user queries, offering intelligent, contextual responses. It is part of a movement towards more intuitive user experiences
How AI Agents are Transforming Guest Experiences
AI agents are reshaping the hotel industry, automating repetitive tasks, optimizing revenue strategies, and enabling more meaningful guest interactions
AI in Luxury Hospitality (Part 1): Potentials and Applications
This article examines AI applications that can optimize the guest experience in luxury hotels, whether through existing technologies or those yet to emerge
AI Not Always the Solution: First Fall in Love with the Hotel Problem
Don’t just back a technology, back a problem. You have to fall in love with the problem and then pick the right solution, not the other way around