How SMS Marketing Can Help Hotels During Holiday Season
It’s the most wonderful time of the year! One industry that especially enjoys the holidays is the hotel industry. NB: This is an article by Ken Rhie, CEO of Trumpia […]
Loyalty program partnerships key to guest engagement
Over the past several years, hotel companies have grappled with the changing efficacy of loyalty programs, with varying results. After all, if a traveler is a member of 10 loyalty […]
Unfinished Business of Revenue Management: Investment Abandoned
Hotel revenue management is on the verge of something of a second renaissance; the field is propelling itself toward the notion of Total Hotel Revenue Management. NB: This is an […]
How is technology changing the travel industry workforce
The hospitality industry is bound by face-to-face conversations that are designed to build healthy relationships between provider and patron. NB: This is an article from SiteMinder Some of the most […]
How can hoteliers grow revenues from function spaces?
Travel Daily sat down with Rachel Grier, Asia-Pacific Managing Director for IDeaS Revenue Solutions to discuss technology, MICE and the potential of “free sell”. Why should hotels be looking at […]
How To Take Your Hotel’s Instagram To the Next Level
Instagram is a treasure trove for user generated images, which will easily showcase your hotel’s personality and charm. Instagram currently has around 800 million users, 500 million of those being […]
The Master’s Guide to Facebook Advertising for Events
Billions of people use Facebook on a daily basis. This makes it the perfect place to create and launch a targeted ad campaign for an upcoming event. People are already […]
What Hoteliers Can Learn from Airbnb Digital Storytelling
The rise of Airbnb has been nothing short of meteoric. What started in 2008 as three friends renting air-mattresses out of their San Francisco apartment, has transformed into one of […]
How to drive direct booking on your hotel website?
Any hotelier with his own hotel website would obviously wish that his site would be one of the most sought after. He would also want his website to rake in […]
Market Segmentation – Know where your hotel demand comes from
In today’s hotel landscape, we still often find hoteliers not being fully aware of the benefits of categorising their business into relevant segments NB: This is an article by Veit […]